A lot of girls I’ve talked to think they can’t do eyeshadow. Either it doesn’t look good or it just doesn’t last. And I’m here to tell you that (almost) all of your problems can be solved by an eyeshadow primer!
What does an eyeshadow primer do?
Basically, an eyeshadow primer works as a base for you eyeshadow. It can often provide pigmentation to allow the primer not only to adhere your eyeshadow to your lids but also to help with any discoloration that you might have.
If you have veiny lids (like me!), then you’ll especially appreciate this. Having a nice, even color to start with makes it a lot easier for your eyeshadows to stand out and for that beautiful color to shine through!
What should I look for in an eyeshadow primer?
There are sooo many eyeshadow primers. In the past, I’ve been a big proponent of Urban Decay’s primer potion. But that being said, they’ve just recently changed up their formula, and I honestly hate it. (I will be updating my post on that primer very soon).
Go check it out for yourself. Ulta or Sephora will have them out so you can swatch them on your hand. The new formula for the UD primer potion is thin and greasy, and I just feel like that is the worst thing an eyeshadow primer can be. And it’s never had too much pigmentation to even out the skin. (They do have a version that provides a yellow-y base).
An eyeshadow primer can have the consistency of a cream or a liquid. It doesn’t really matter. What does matter is that when blended out it dries (quickly) to an almost sticky consistency. It should blend well into the skin and feel dry and just slightly sticky. It’s hard to explain, but obviously you don’t want it to be goopy. The slight stickiness will allow the eyeshadows to adhere to your lids without making it impossible to blend them.
So why do I need an eyeshadow primer?
Because you won’t find any other way to get your eyeshadow to last all day. Ever had that problem where you accidentally swipe your eyes, just to realize that you’ve taken off all of your eyeshadow? Try a primer. I guarantee you that with a good primer (like Benefit’s Stay Don’t Stray or Too Faced’s Shadow Insurance) that you won’t ever accidentally wipe that beautiful smokey eye off of your face again! And I’d be willing to bet that your eyeshadow will look more pigmented than ever!
See how beautiful and pigmented my wonderful friend Danielle’s makeup turned out? That would never have been possible without eyeshadow primer!
Still don’t believe me?
Well, if I can’t convince you, let Sephora and Ulta’s amazing return policy (it’s hassle free!) do the talking for me. Give an eyeshadow primer a try and if you’re not happy with it and you don’t think it’s making your eyeshadow last longer, then just return it!
I hope this post was helpful for you, and as always, let me know if you have any requests!
P.S. I just ordered the Artis Oval 7 brush, and I cannot wait!! The best part? I also ordered some “dupes” to test out as well! So if you’re interested in those, then you should definitely come back 🙂